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2019 RDX
Everything We Ever Imagined and Then Some
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"Everything We Ever Imagined and Then Some," heralds the arrival of the first in a new generation of Acura products. The 2019 RDX is a modern take on the brand's original mantra: Precision Crafted Performance.
We had to show the vehicle in ways that consumers would never see in a show room.
Using this programmatic high impact unit, we highlight the Panoramic roof using mobile AR capabilities. This first to market opportunity offers Acura RDX a rich and immersive touchpoint to drive higher engagement and spark consideration with target luxury auto-buyers.
Developed by Blippar